"Data is the most important thing in the world." @Eon_io_inc CEO @OfirEhrlich says Google's $10M purchase of data from bankrupt Spirit Airlines shows how valuable data has become: "They didn't buy airplanes. They bought $10 million worth of data." "They bought data of a bankrupt company. It means that every data is extremely important." "But the data also contains personal information and very sensitive data that is very, very hard to make sure you don't accidentally put into your model."