one last thing on saas: if you built your saas business before ai, your entire business was designed around one assumption which was that software has ~zero marginal cost. ai blows that up. every ai action costs money. incumbents now have to create more expensive tiers or introduce usage based pricing. both force customers to make a new purchasing decisions while revenue doesn’t automatically increase just cuz the product became more expensive to operate. so your cost per seat rises, your…