Much truth to this… the goal of these events was originally “demo or die,” but TED did a 180 and moved winning a demo from “that’s fucking sick! I can’t wait to get my hands on that” to “I was so moved” [ hand on chest, teardrop] Every demo had to have an “emotional hook,” typically from a tragedy from the founder's childhood. The founder watched their parent die, or a child suffer, and that’s why they were building… THIS!!! The demo-or-die concept was always grounded in a live demo of…