Every entrepreneur should read this. Because what @antonosika did is incredible. And it’s something I’ve been telling everyone for years. You don’t start a business with a product. You launch it with the idea. My number one rule of sales is: Sell the sizzle, not the steak. And you don’t need a product to do that. Anton has built the fastest-growing tech product in Europe. But do you think he launched his business with this product? No. He launched… a snake game. And a…